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Collider has rebranded from The Liquid Way. You are reading a post from the the Liquid archive.

GQ Sponsored 2 Day London Fashion Show

The Liquid Way brought a touch of chic to One New Change last week by assisting Land Securities with the delivery of a two day fashion show sponsored by GQ and Grazia.

The challenge for the Liquid team led by Account Manager Ben Akroyd, was to build a temporary event space within the confines of the roof terrace at One New Change that maximized the stunning views of St. Paul’s.

600 guests enjoyed two days of fashion shows that showcased the latest Autumn trends provided by ONC retailers including Banana Republic, H&M, Hugo Boss, Reiss, Ketroy, Springfield, TM Lewin and Topman.

The Liquid Way team provided full design and production management services, including the on site management of a 25 man team to install all component elements (AV equipment / Set Design / Marquee installation and interior design & build) within a tight overnight installation schedule.

The sold out events were a huge success and we look forward to running the events next year.