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Posts tagged in: Design

Long Live Flat Design?


In the last few years, we’ve seen a rapid shift in software and app interface design, from rich and detailed to flat and minimal. Flat design, as known by the public, was highlighted with Apple’s release of its iOS 7 interface update   So how did the collective consciousness swing from a love of all […]

The thumb is gone: Facebook Like button gets a makeover


What buttons are seen more than 22 billion times every day, embedded on 7.5 million websites?

Hollywood Design. Forget the story, just add more CGI


We’ve all seen it. That mega film, with the biggest budget ever known…But then once you get to the plot?

Target builds life-size ‘Dollhouse’ inside Grand Central


The 1,600-square-foot installation is made up of interlocking 4-by-8 panels that were fitted together in just 54 hours to create an open-plan house…

Sony See the Light and use Liquid!


This week saw Liquid continue to strengthen their working relationship with Sony Digital Imaging at the Jessop’s conference in Telford. We were given a humble meeting room at the Telford Exhibition and Conference suite and asked to turn it into an exciting and engaging demonstration zone for the launch of the new Nex5R digital camera. […]

Ice cream increases productivity


A lot of things have happened over the summer here at The Liquid Way. We’ve moved offices (twice) and added some very talented people to the team. We’ve also had some great summer interns, even ones from across the big pond. One of them was a little red-head with a lot of spark! Thanks for […]

The “Specialized” Olympic Race Day


As a leading manufacturer of world class road bikes, Specialized invited 250 of their international dealers and distributors to celebrate the arrival of the Olympic road race at Box Hill, Surrey with a race day promotional experience. Specialized wanted to showcase their cutting edge range of products including bikes, shoes, helmet and bottles and appointed […]

The BIG One!


We are all very proud to have been part of launching Western Europe’s tallest building The Shard. On July the 5th we delivered a VVIP party for 250 distinguished guests of Sellar Properties. The party was held at Old Billingsgate on the North bank of the Thames right opposite the building itself. It was from […]

The Great British Summer


Despite the weather and Andy’s tears, our annual homage to the caravan and all that is great about the British summer was a big hit with the crowds at 3 London locations where we once again screened the whole of Wimbledon to the masses. The 2 week events continued to pull in the crowds – […]

On the Olympic route with Specialized


Building on our work with Specialized for the launch of their 2011 road bike range, we were delighted to be asked to help again, this time to celebrate the Olympics with an international hospitality event for their tier one international dealer community. The event took place on the route of the Olympics cycle race – […]

The Best of the Best Brand Work: Grand Prix Winner for 2012


Chipotle, Nike, and American Express distinguished themselves at the Cannes festival of creativity last week by capturing not one but two Grand Prix each. Chipotle was recognized in the new Branded Content category and in the Film category for its Cultivate campaign and the “Back to the Start” short film that was that campaign’s centerpiece. […]

On track for InnoTrans 2012


Once again we’re working with Hitachi Rail on their collateral for the rail industry show, InnoTrans 2012. Dual-language invites and an advert for the show catalogue are already complete, with a set of seven product brochures currently underway along with a range of promotional items and giveaways all scheduled for delivery by mid August.

Liquid ties the knot around the Hoover Building


The newly-refurbished Tesco at Greenford’s iconic Hoover Building has marked the occasion with a stunning giant red ribbon. Staff at the iconic Tesco Hoover Building decided to capture the recent celebratory mood of the nation by gift-wrapping the entire front of the 1930’s building with a giant ribbon and bow. Store manager Paul Dunican said: […]

Layer sticks the knife in QR Codes


Augmented reality technology is hot right now, due especially to Google’s Project Glass, which is developing wearable AR tech. But Layar, one of the biggest players in AR systems for smartphones, has set its sights on energizing an old technology, print, with AR. It’s just released Layar Creator, a web-based app that turns dead printed pages into […]

The Anti-Launch


Three simple rules to ensure humiliating failure MEL BROOKS’S classic comedy, “The Producers”, tells of two crooks who try to cheat their investors by producing a sure-fire theatrical flop. Alas, the production is so ridiculous—a celebration of “the true Hitler…the Hitler with a song in his heart” performed by semi-deranged actors—that the audience loves it. […]

Vintage Collectible


Wow, check out these classic, rare, vintage, antique (running out of adjectives) collectible cameras. CLICK HERE

On Business London


London is officially the best city on the planet. To help business execs navigate this great city Liquid recently published an iPhone app sponsored by our longstanding client Hitachi Europe. The ‘On Business London’ app is designed specifically for people doing business in London as well as being an inspiring guide for local Londoner’s. The […]

Are you BRAVE enough to wear a kilt?


Disney is ramping up its digital campaign for Pixar‘s next animated release Brave with a cheeky faux-advertisement showcasing some of the apparel in the film. Brave takes place in 10th century Scotland and follows Merida (voiced by Kelly Macdonald), a skilled archer who is determined to challenge traditions and customs by taking fate into her […]

Transforming London’s Skyline


London’s skyline has been transformed by architect Renzo Pianohas. The Shard stands at 306m high, an 87-storey tower! Photographer Paul Raftery in collaboration with director Dan Lowe created this timelapse film showing the final weeks of construction of The Shard tower in London Bridge, the tallest skyscraper in the United Kingdom. It was shot over many […]

Hitachi Brand Training


Liquid are proud to have created an exciting new internal brand training programme for Hitachi Europe.  Launched during Q1 2012 the programme marks a brave departure for Hitachi involving  Flash-based interactive movies in multiple languages, a Europe-wide poster campaign across over 100 international offices, design and print of brand books and a comprehensive brand ambassador […]